Daily Value


shake it, shake it

By Nimo Awil Mohamed

warholpolaroid

Self-Portrait with Polaroid Camera, c.1979

If video killed the radio star, then there is no doubt that digital cameras shanked, blood-letted and watched instant film die slowly. A cry was heard ’round the world last February when Polaroid announced they would no longer be producing their film due to lack of demand. Apparently the big thinkers over at Polaroid HQ had made a poor decision that resulted in a global initiative to bring the beloved art form back (I say ‘art form’ for many reasons, some obvious- re: Warhol- and others more sentimental- re: shoebox keepsakes).

warhol-polaroids2

ANDY WARHOL, Muhammad Ali, Debbie Harry, Ric Ocasek, Polacolor Type 108

Thankfully somewhere in Europe there lives a kind sole who appreciates the shortened process of a Polaroid picture (versus over-the-counter developing) and yet deplores the instant-gratification of digital cameras. 39-year-old Florian Kaps (who started Polanoid.net, a Polaroid-only online photo gallery) sprung into action and bought a Polaroid factory in Amsterdam that will allegedly/hopefully produce more of the much coveted spat-out shots. Development launches today as we wait for nostalgia.

Advertisements

Leave a Comment so far
Leave a comment



Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s



%d bloggers like this: